Do you really need content marketing at Christmas?

Around this time of year, there’s a lot of discussion around marketing and PR plans, and whether it’s worth spending money on content marketing in December. When making this decision, you really need to assess what’s right for… Read More

PR

PR brains make good content

Does your PR background help when it comes to content marketing? This is a question I asked myself when I took a job within a content marketing agency, just over 5 months ago. I now feel like I… Read More

Why I disliked #SMWsyd

So I’m taking a little bit of advice from the expert bloggers and using a negative headline. I wonder if it will make a difference? I will let you know!

10 Marketing Phrases That Make Me Hungry

This is probably the most random blog post I have ever put together. But here goes! As I attended Social Media Week in Sydney last week, I sat through most of the sessions thinking about food. I don’t… Read More

Online content and offline sales #SMWF

I have been checking out the tweets online for #SMWF which has been taking place in London this month. The key event brings everyone in the social & digital marketing world together to share top-level strategic advice and… Read More

PR and the Panda Update

As we know, the Panda update has been talk of the town over the past week and webmasters have been sitting on the edge of their seats with anticipation. The Panda update is simply described as the following,… Read More

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