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JESSICA HODKINSON
Online PR, Social Media and Marketing tips
Why you need to go social with your PR in 2019
Social media is crucial to your PR strategy. Whether you’re an independent freelancer, a growing startup or a global corporate, maximising your social media platforms is essential for promoting your brand and growing a loyal fan base. Here… Read More
Stop calling your customers babe
I received an email with the following subject line: ‘Babe, those shoes you wanted are now on sale.’ Even though it caught my attention, it also made me cringe and feel a little uncomfortable. So I decided to… Read More
How to Gain and Retain Customers Online
Running an online store has a number of benefits but in a competitive market there can also be many challenges and implications along the way. So how can you attract customers without spending a large amount of your budget? Here are a few simple ideas that… Read More
How social media can help your customer relations
With the onset of new media, customers rarely pick up the phone and call customer support, especially when there is a complaint. Having to be put on hold for 10 minutes is reason enough not to call at… Read More
10 Tips for fashion brands using Instagram
It is quite obvious that Instagram has become a major platform for all lovers of visual, playing with filters and sharing creative images with friends. There are over forty million photographs a day being shared socially and brands… Read More
Crisis PR and Horsing Around
I was sent a humours message last night that read “This is getting beyond a joke now, I just opened a can of Tesco tuna and there’s a ***** seahorse in it”. This obviously made me giggle but… Read More