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Guest Post Over a week ago, hundreds of men uploaded photos of themselves with the hashtag #itsokaytotalk on Facebook and Twitter. They were participating in a social media awareness initiative for mental health, encouraging men to break down… Read More
Social media platforms can be a powerful tool to connect with audiences, build brand awareness and promote upcoming events. But they can also be unpredictable online spaces that can turn inexplicably in the space of a few days,… Read More
In the digital marketing world, it is always crucial to measure ROI (return on investment) over your client’s monthly investment. ROI optimization often happens when you are selling huge varieties of products, clients who are cutting costs, or… Read More
As the New Year begins, predictions and thoughts are being shared by writers, marketers, social experts and influential bloggers. So I thought I would jump on the bandwagon and share my feelings along with a few from a… Read More
With nearly 20% of the web being powered by WordPress alone, the importance of blogs in today’s media landscape cannot be overlooked. As a matter of fact, aggregated visits from blogs outperform by far aggregated visits from major… Read More
I take part in the UK Blog Awards #bloghour chat (almost) every Tuesday on twitter. Last week I asked a question that had been lingering in my mind for a while, and some very interesting opinions were offered in response.