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JESSICA HODKINSON
Online PR, Social Media and Marketing tips
Bad content in the blockchain world
It took me a while to get my head around blockchain, as there are so many complex explanations on how it works. Then I found something that sums it up well and a very neat video from The… Read More
How effective was the #itsokaytotalk campaign?
Guest Post Over a week ago, hundreds of men uploaded photos of themselves with the hashtag #itsokaytotalk on Facebook and Twitter. They were participating in a social media awareness initiative for mental health, encouraging men to break down… Read More
Trending on Social Media: What Users Love-To-Hate and Why
Social media platforms can be a powerful tool to connect with audiences, build brand awareness and promote upcoming events. But they can also be unpredictable online spaces that can turn inexplicably in the space of a few days,… Read More
How To Gain Expected ROI In 2 Months
In the digital marketing world, it is always crucial to measure ROI (return on investment) over your client’s monthly investment. ROI optimization often happens when you are selling huge varieties of products, clients who are cutting costs, or… Read More
10 Digital Predictions for the Year of the Goat
As the New Year begins, predictions and thoughts are being shared by writers, marketers, social experts and influential bloggers. So I thought I would jump on the bandwagon and share my feelings along with a few from a… Read More
How to Rock the Biggest Blogger Event your Industry Has Ever Seen.
With nearly 20% of the web being powered by WordPress alone, the importance of blogs in today’s media landscape cannot be overlooked. As a matter of fact, aggregated visits from blogs outperform by far aggregated visits from major… Read More